I’d like to ask you for help, to answer a basic question. Some of you might have read a few times that I am in a real identity crisis with my blog. I am absolutely sure that I want to rebrand my blog, and it will definitely happen. Right now, I have a notepad file, and I wrote down ideas every month, so that I have a big list now. But then I remembered that I still have my other domain “techfeeling.com”, and here comes the basic question:
If you are a native English speaker, how does “techfeeling” sound like? Does the name make sense to you? I ask because I do wonder if the wordplay makes sense to you. Also I wonder what you think, and if the name is memorable or too long? I’d like to hear your opinion. If you don’t have much time to read further, that’s everything I’d like to know. Everything below is just my explanation why I want to do apply a change to my blog.
The reason why I ask you is, because I own this domain already since a year, and it would be handy to redirect my current blog to this domain. In other words, I could use it to rebrand my current blog. The “techfeeling” domain sounds much more brand-able to me, but as a native German speaker I am not completely sure if the wordplay makes sense.
My logic is, the words “tech” and “feeling” do perfectly connect what I am up to. Ok, a lot of my posts are related to the photos I take with my camera, but even then, cameras are tech related, and I would call creativity “a feeling”. I can say that I wrote 468 technology articles, and 483 photo related posts, every other post fits into one of the both categories (gaming is technology, flowers photos are about photography, to name examples).
Now there is a reason why I would rather give my blog a “tech” related name, rather than a “photo” or “photography” related name. My technology articles do probably make 90% if not even 95% of my traffic. To give you some examples, the tag technology gives me around 18k traffic per month, the tag tutorials around 17k, gaming around 14k and so on.
I found a premium theme where I could design the front-page on a way that it separates my categories. To me it would make a lot of sense to feature technology related articles on top of the front-page, and other subjects below it. I say this, because the majority of my visitors come here with tech related questions like “How can I do this?” and “How can I do that?”. With the theme I found, everyone could find their favorite content a lot easier.
What would that mean for my friends at WordPress? It wouldn’t change a lot, because as you might have noticed, I wrote about both, photography and technology in rotation, depending on my mood. If you skipped my technology posts, you could do that in the future too. Apart from the WordPress reader and email notification, you could still find your favorite posts via category or tag links on my front-page, that wouldn’t be different.
With the theme I talk about, I can nicely blend all subjects on the front-page. I can show the latest posts of each category, it would be much more clear what my blog is about. If you come here because of my photo stories, it would then even be easier to find exactly those posts. If I would write 10 technology posts in a row, you would see only technology posts for a while with my current theme, but the front-page of the other theme has a clear separation, and every new post of each category would be visible on the front-page:
All the screenshots were taken on the front-page, I like how the theme does separate every category so well. You might see on the screenshots how easy it would be for you to find your favorite post category on my blog. The theme fits very well to a multi-interest blog. I am not sure, but I think it could improve the click-through rate and the engagement.
The theme has some nice features, I can not only use the menu you see in one of the screenshots, I can also add social media icon on top of the site. Then as said, it shows the latest content of each category on the first page, and there is a button to show the most discussed content, and I can enable a “trending topics” features post element on top.
I think I would still want to apply some CSS changes, but that would happen much later. The only problem is that the theme doesn’t support the triple-ad-units of WordAds, but who knows, maybe I could ask the WordAds team if there would be a chance that they add it to the theme. If not, it would result in 3 times less earnings, but the theme looks so good that I maybe could live with it, but that is something I still have to think about for a while.
My post here is mainly about the domain change, I just mentioned the theme change as a side note. Talking about search engines, it wouldn’t be wise anyway to do both changes at the same time, because that could be really dangerous for the site ranking. If I am sure to do it, I would start with the domain redirection, and I would apply the theme change two or three months later. For now I’d just like to know your opinion about my other domain. I’d be happy if you can tell me your opinion, if you can answer the question I asked.